Targeting Sellers With Direct Mail: How to Cast a Wide Net Without Losing Precision

By on September 29, 2015

How your list performs will determine your success (or lack thereof) to a large degree in real estate. Casting a broad, laser-focused net for lead generation may sound like an oxymoron, but as it turns out, at least in real estate, you can have your cake and eat it, too. Now I’m not trying to suggest direct […]

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